Using research to unlock user insights and help Denver residents love their air.
We conducted research to learn about Denver residents’ current habits and sentiments about local air quality in order to inform recommendations for Love My Air Denver’s app.
UX Research (Generative User Interviews and Survey, UX Audit of Existing App, Website and Social Media Analysis
Delivered a deck outlining research methodology, research synthesis, and final recommendations
With evidence based research to back up prioritizations, Love My Air can confidently allocate their limited budget to features and improvements they know will address immediate user frustrations and gaps in the current market.
Input from real users translate to better recommendations and mock ups. For example, understanding what users wanted from a more personalized experience helped our team refine Love My Air’s onboarding process (pictured right).
Redesign of a no-code workflow automation SaaS platform
Website redesign for venture capital firm looking to attract founders and investors.
Flexible payment strategy and design for D2C eCommerce platform
Let Fuego find you the answers.