The UX Blog

We’ve innovated and re-imagined digital experiences with a variety of clients, ranging from early-stage startups to enterprise SaaS products.

Human-centered Thinking

May 15, 2024
Our Iterative UX Process

Workshop, Research, Strategy, Design, Test, Iterate, Implement

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May 15, 2024
Maximizing UX Impact

In the digital age, investing in UX is crucial for success. To truly harness its power and drive tangible results, teams must adopt a strategic, measurable approach.

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May 2, 2024
3 Reasons Evaluative and Generative Research is Invaluable

Don't just run with your assumptions as a Product Manager or Designer. Challenge your assumptions and UX choices with evaluative research. Don't just ask users what they want. Uncover what they really need with generative research.

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May 2, 2024
4 Things to Consider When Designing for Complex Software

Onboarding experience; Information architecture and navigation; Consistent user interfaces; Continuous improvement and user feedback

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May 2, 2024
39 Clients, 117 Stakeholders, 351 Figma files, and 3 Key Takeaways

When my co-founder Alex and I took the leap to start our own studio called Fuego UX, we didn’t know what to expect in terms of the types of clients, stakeholders, and projects we would work on.

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